Social Media/Healthcare Ideagoras Conference Keynote
The video for the keynote I gave via Skype at the Ideagoras conference is up on Vimeo! I got up at 3 am to deliver this 20 minute keynote to a crowd of ~100, I even had a translator that I didn't know about.
Some points that I talk about in my keynote:
- I want community and connection after finding out information about a condition that I am diagnosed with. These conversations are happening in communities/patients, they are going to occur with or without the brands involvement. If nothing else, a pharma brand could listen to the feedback that is generated. Brands are held in the minds of the people.
- ACOR, Medgle.com, Medhelp.org as organizations that provide information in the healthcare space.
- A community is a garden, not a faucet, you can't turn it on and off- it's more planting seeds and watching it grow.
Thank you Ángel González, for setting up this opportunity to share my experience with healthcare and social media.
